Privacy Policy

1. Who We Are

Human Essential Assessment ("we", "us", "our") is operated by MindMagine Sdn. Bhd., based in Malaysia. We are the data controller for any personal information collected through this website at www.human-essential.com.

If you have any questions about this policy or how we handle your data, contact us at: hello@human-essential.com

2. What We Collect

When you join our waitlist, we collect:

• Email address — provided by you voluntarily
• Timestamp — the date and time of your submission
• Referral source — the page you came from (if available)
• reCAPTCHA score — a bot-detection score generated by Google reCAPTCHA v3

We do not collect your name, phone number, payment information, or any other personal data at this stage.

3. How We Use Your Data

We use your email address solely to:

• Send you one notification email when Human Essential Assessment officially launches
• Respond to any enquiries you send us directly

We will not send you marketing emails, newsletters, or any other communications without your explicit consent.

4. Legal Basis for Processing

We process your personal data on the basis of your consent — given when you voluntarily submit your email address to join our waitlist. You may withdraw your consent at any time by contacting us at hello@human-essential.com.

This policy is designed to comply with applicable data protection laws including:

• Malaysia — Personal Data Protection Act 2010 (PDPA)
• Singapore — Personal Data Protection Act 2012
• Australia — Privacy Act 1988 and Australian Privacy Principles
• European Union — General Data Protection Regulation (GDPR)
• Thailand — Personal Data Protection Act B.E. 2562

5. Data Storage & Security

Your data is stored securely in Google Cloud Firestore, hosted in the Asia Southeast region (Singapore). Google Cloud maintains ISO 27001, SOC 2, and SOC 3 certifications.

We implement appropriate technical measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.

6. Data Sharing

We do not sell, rent, or trade your personal data. We do not share your data with third parties except:

• Google Cloud — for secure data storage (processor only, not a data controller)
• Google reCAPTCHA — for bot detection (subject to Google's Privacy Policy)
• Legal obligation — if required by law, court order, or governmental authority

7. Data Retention

We will retain your email address until one of the following occurs:

• You request deletion of your data
• We have sent the launch notification email and a reasonable period has passed
• 12 months have elapsed with no product launch

8. Your Rights

Depending on your location, you have the right to:

• Access — request a copy of the personal data we hold about you
• Correction — request correction of inaccurate data
• Deletion — request deletion of your data at any time
• Withdrawal of consent — unsubscribe or opt out at any time
• Portability — request your data in a portable format (GDPR)
• Objection — object to processing of your personal data (GDPR)

To exercise any of these rights, email us at hello@human-essential.com. We will respond within 30 days.

9. Cookies

This website does not use cookies for tracking or advertising. Google reCAPTCHA may set a cookie as part of its bot-detection functionality. We do not use any analytics cookies at this stage.

10. Children's Privacy

This website is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us immediately at hello@human-essential.com.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

12. Contact Us

For any privacy-related questions, requests, or concerns: